Our Core Team
These are the people who hold the heart and backbone of Beetroot. They shape how we operate, how we relate, and how we show up; both inside the business and out in the world. They’re our anchors in operations, direction, community, and change.
FOUNDER, CHANGE CONSULTANT
Kanika Selvan
Vision sets the stage, change writes the script, and she directs with intent. From uncertainty to clarity, she shapes futures where ideas become impact.
MANAGING DIRECTOR, SENIOR CHANGE CONSULTANT
Annie Mbako
Tech evolves, systems shift, and she ensures people stay at the centre. At the crossroads of inclusion and innovation, she turns disruption into progress.
DIRECTOR OF BUSINESS MANAGEMENT
Dawn Mains
A Rockstar who has spent many years doing transformational change. Loves a straight fringe and finds reconciliation calming. The person on the other end asking you where your invoices are.
COMMUNITY & PARTNERSHIPS MANAGER
Lucy Musenge
Partnerships spark, cultures collide, and Lucy brings harmony to the mix. With heart and strategy, she turns connections into communities where purpose takes root.
ASSOCIATE PROGRAM CONSULTANT
Damilola Davids
Think of Damilola as the bridge-builder, connecting people and plans. She turns complex goals into goals into structured, actionable steps with collaboration as her secret sauce.
EXECUTIVE ASSISTANT TO THE FOUNDER (ASSOCIATE)
Selina Muller
Deadlines loom, priorities clash, yet Selina bends time to her will. From chaos to clarity, a gym bunny who crafts space for what matters most, keeping momentum alive when pressure peaks.
FOUNDER, CHANGE CONSULTANT
Elia Bonaminio
Elia is an entrepreneur, also a member of the core beetroot team. She restores furniture at Minio and occasionally restores Kanika to an upright position. Sings in a choir and very particular about her curl definition.
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HEAD OF VIBES
Macduff Selvan
With humour and heart, he turns ordinary moments into energy highs that keep the team buzzing.